The 22nd edition of Cosmofarma Exhibition, the reference event for the world of pharmacy, has come to the end with record results.
More than 35,000 pharmacists and professionals attended the show, entering in contact with the 400 leading exhibiting companies. Great affluence has been recorded in the over 80 conferences which took place, with the participation of scientific experts and associations.
INITIATIVES FOR COSMOFARMA EXHIBITION 2018
This year, the partial conjunction, on Friday 20 and Saturday 21, with Exposanità, the international exhibition at the service of health care and assis-tance, has contributed to increasing the level of contents available to pharmacists, companies and professionals. For a week Bologna has brought togeth-er the world of health and prevention: great participation of citizens in the Bologna Health Week, with 63 pharmacies in the city that provided exami-nations at a discounted rate, from blood screening (glycaemia and lipid profile), to electrocardiogram and pressure.
Visitors appreciated the new pavilion 32, with the presence of the main players in the intermediate distribution and new aggregative formats that are entering the market, following the new scenarios opened by the approval of the 124/2017 law. Among the companies attending, Alphega Pharmacy, Cef, CFL, Corofar, Farla, Farmacentro, Farvima, Federfarma Co, Lloyds Pharmacy, Sofarmamorra, Unico, Unifarm.
Among the more than 80 conferences that have enriched the calendar of Cosmofarma training events, great success for sessions focused on the digital evolution and the new perspectives for the pharmacy, the symposia dedicated to dermo-cosmetics and the in-depth analysis of the market transfor-mations following the entry of finance into the sector. The Cosmofarma Business Conference, the key event of the show dedicated to the transfor-mation of the health sector, has been particularly interesting. Marco Cossolo, President of Federfarma, Andrea Gentile, professional journalist and coordi-nator of the website of Wired Italia, Sergio Liberatore, CEO and General Manager of IQVIA Italia, and Roberto Totò, Chief Operations Officer and Director of Business Development at Humanitas San Pio X – Humanitas SpA took part as speakers.
Great attendance also for the appointments on Friday and Saturday as part of the Nutraceuticals Conference by NUCE, with conferences dedicated to nutraceuticals and food supplements, a sector that has grown in Italy by 7% in the last year. A significant space has been given to innovation and research: on Friday 20 April, at the Innovation Night, awards were presented to the best products and services offered by exhibiting companies: the Innovation & Research Awards.
Finally, Cosmofarma Exhibition hosted the fourth edition of Cosmofarma StartUpVillage, organized in collaboration with Wellcare, a Marketing and Communication agency specialized in the health and wellness sector. The initiative aims at facilitating networking between the leading companies in the market and the new projects presented by young start-ups, to encourage the evolution of products and services for customers. For the first time the Ital-ian start-up system met the Irish one, with the aim of building mutual collaborations: the importance of this first meeting was sealed by the presence of the Ambassador of Ireland in Italy, Mr Colm O ‘Floinn, who brought his greeting.